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With its hundreds of miles of freshwater coast, vibrant cities, rich Native American history and much more, visiting Wisconsin is a once-in-a-lifetime trip that you and your group will look back on for years to come. With quick travel times from major cities like Chicago and Minneapolis, it’s an easy journey to the unique experiences that you can’t find anywhere else in the U.S. Here, you can explore breathtaking bluffs carved out by ancient glaciers, experience surprising cities that combine natural beauty with lively culture and stroll through charming small towns with one-of-a-kind restaurants and shops.  Whichever adventures you choose, Wisconsin offers awe-inspiring landscapes that serve as the backdrop for unforgettable experiences.

In Milwaukee, Wisconsin’s largest city, you can join the fun at legendary lakefront music and cultural festivals, cheer together at professional sports games and shop at a wide variety of stores and local markets. Visit the Milwaukee Art Museum to enjoy iconic artworks as well as the world-renowned Quadracci Pavilion that boasts massive wing-like structures that open and close with the sun. Get in some thrilling fun with a stop at the famous Harley-Davidson Museum and paddle between skyscrapers on the Milwaukee River. And be sure to stop at a craft brewery or two to try the outstanding beers of “Brew City”. 

Bike with your family through Madison, the state Capital, to explore scenic nature trails that wind around picturesque lakes and friendly neighborhoods. Browse the largest producer-only farmer’s market in the U.S. and sample much of the locally grown food at a number of award-winning restaurants, or have a picnic on the Capital lawn just like the locals.

Visit legendary Lambeau Field in Green Bay, home of the Packers, to attend a once-in-a-lifetime game. Nearby, experience Native American culture at the Oneida Nation Museum and enjoy Indigenous-inspired cuisine at a local restaurant for a taste of rich history.

For a refreshing adventure, explore the stunning Apostle Islands National Lakeshore. Located on crystal-clear Lake Superior, the 21 islands off the mainland coast are home to red sandstone sea caves, picturesque lighthouses, hidden shipwrecks and many more impressive sights that will serve as a scenic backdrop to lifelong memories. Take a sailboat or kayak tour and stop to hike or swim on the gorgeous shores together.

Take a classic American road trip along the All-American Great River Road National Scenic Byway, a stunning 250-mile route that follows the Mississippi River and offers tons of unique stops including charming small towns, fresh fruit orchards, award-winning cheese shops and breathtaking natural areas. In autumn, the rolling hills and river bluffs become especially vibrant with shades of reds, oranges and yellows. 

Explore more destinations and plan a stand-out trip you’ll never forget at TravelWisconsin.com.